D'Asign Source

Amedeo D’Ascanio was born in Marathon, the youngest of three brothers to Italian immigrant parents Palmerino and Margaret.

For the last 10 years, Amedeo has headed up the design department at D’Asign Source, the business he co-owns with his two older brothers Tony and Franco. Before that, he owned and operated Ornamental Tile with his brother Tony. Ornamental Tile was the business originally started by their parents in 1960.

In 1975, Amedeo met his match in a spirited woman named Lynn who so happened to share his passion of design. After marrying in 1985, Lynn and Amedeo had a baby girl, Lucia. A few years later the couple was blessed with a boy, Anthony named after Amedeo’s grandfather and big brother. They had designed the perfect family… life couldn’t get much better.

Family added a new facet to Amedeo’s life as the children grew and started school. Amedeo was the consummate soccer dad. When he wasn’t working the family business he coached soccer at the youth club, junior and varsity levels of the local high school. A childhood sport he himself loved to play when his parents allowed him. Cooking family dinner was on Amedeo’s list of family duties as Lynn’s budding design career created the need to share in the many household tasks that arise in a home with two teenagers and professional parents. Cooking quickly became a much enjoyed undertaking; today Amedeo delights in having family and clients over for homemade dinners at his home in Marathon.

Throughout his professional career Amedeo has continued his education in the fields of architecture and interior design. He proudly mentors young students at Marathon High School as well as college interns who earn hours toward their degree at D’Asign Source. An avid advocate of higher learning, he and Franco started the Palmerino Scholarship. This annual scholarship is awarded to the student who submits the best essay describing the importance of family values within a community.

As President and partner in D’Asign Source, D’Asign Source Botanicals and Coastal Source my primary goals have been to elevate creativity and professionalism within my fields while providing world class customer service. One of my greatest strengths is mentoring my colleagues. I believe in the extraordinary. I firmly trust through my coaching that my colleagues will be a catalyst in delivering impressive results and achieve professional heights.

My passions & inspiration come from two radically different fields. I derive great pleasure from the technical precision that is all things audio, visual and automation. This is sharply contrasted by my love of the natural plant and landscape world which is best when it is organic and flowing. I am one of the fortunate few who have been able to turn passion into a career. These two great loves provide fuel for my soul, brain, and have never ceased to amaze and excite me since childhood.

On the audio and visual front I am proud to admit my colleagues and I have designed several components that are produced and sold world wide. Our firm’s innovative home integration systems have enhanced our clients’ lives and won the firm several awards from industry peers for creativity, design and innovation. One of my sons and I have developed a new speaker design that is going into production. A group of my peers believe this new design will be an important contribution to the world of outdoor music reproduction.

The counterpart is the outdoor environment. My father, sons and I collected coconuts to grow as a hobby. As the plants grew, I couldn’t help but notice how they complimented the naturally stunning views we enjoy in the Keys as well as their architectural qualities. Think about it, when you think about paradise doesn’t the view always include a palm tree? This has blossomed into a thriving nursery and landscape business headquartered in Palm Beach County that grows over 500 different species of rare and exotic palms and cycads. D’Asign Source Botanicals even has a line of trademarked trees, Caribbean Curves™.

My other great love is my family. I am a blessed man. I have been married to Mary for more than 30 years. We met as children and I knew she would be my wife the moment I saw her. We have two delightful, talented and driven children. The oldest, Franco Jr completed his civil engineering degree at the University of Florida and is now an Architect and VP of Construction at D’Asign Source. Nick, completed his Landscape Architecture degree, also at UF and now leads our Landscape Architecture department. It makes a man proud that his sons want to continue in the family business. I am confident their skill and dedication will take D’Asign Source to even greater heights.

My brothers and I have always been close. Our bond is a unique mix of love and respect. We’ve worked hard together all our lives to turn our parent’s family business into a recognized leader in residential design/build. There are also no other people whose company I prefer that that of my brothers and their families. We work hard and we play hard in our beautiful backyard, the Florida Keys. I cannot imagine a better life.

When asked to describe himself, without hesitation Tony states, “I am a family man and a builder.”

As the eldest child of Italian immigrants, Tony had double duty serving in the family’s concrete business as well as looking after his two little brothers Franco and Amedeo.

The first generation of US born D’Ascanio kids lived in a one room building on the beach in Grassy Key, now the site of Rainbow Bend Resort and the Hideaway Cafe. Tony learned early that hard work was what made a man as his parents worked unwaveringly to provide for their family. Through their actions Tony also learned the valuable life lessons of family, integrity and laughter.

A product of the Keys, Tony’s early education came from the public school system. He spent his days learning as all children do and his afternoons hard at work in his parents cement business. From mixing to creating molds a spark soon started for young Tony. He found real satisfaction in arriving at a finished product.

In 1979 Tony secured his Associate Degree in Architectural Design and Construction Management at Miami Dade College in Miami, Florida. Shortly after, Tony earned his Florida General Contractor License. Since then he has been building and remodeling homes throughout the Florida Keys.

In 1991 Tony brought his brothers in on a new idea. Because their professional endeavors so complimented his, the boys decided to form D’Asign Source, a one stop shop for home design/build services.

Today D’Asign Source has earned a reputation for delivering the very best in craftsmanship and customer service at a great value. While an impressive display of awards for custom homebuilding projects greets you as you enter the D’Asign Source headquarters in Marathon—Tony’s joy still comes from seeing a project completed.

Tony is married to Darlene and has four daughters: Lisa, Katrina, Felicia and Tonya. Like dad, the girls are all conchs… born in the Keys and proud of it!