Illiana Financial’s branches are located in a wide range of geographic areas with a diverse membership group in the Chicagoland area, and its refreshed brand identity developed by La Macchia Group reflects both of those facets. Just like the credit union itself, the refreshed brand image invites you to explore, discover, and participate in the opportunities of Illiana Financial Credit Union. The fresh, contemporary design of the logo and interior design is inspired by the modern take on retail design and service that is important to today’s membership. From the bold, vibrant colors to the simplistic and memorable approach of the logomark, the branded experience of Illiana Financial stands out to create a dramatic street presence and design aesthetic.
size: 1,700 sq. ft.
Strategic Market Analysis
Rebrand + Brand Integration
Space Planning, Architectural & Interior Design, Equipment & Furniture
Construction Management, Cost Estimating & Bidding